We help brands
accelerate innovation

Nouvel is a European trend and innovation consultancy. We offer brands practical tools to nurture the development of new products, services and business models that drive profitable growth. Let us help you unlock the promise of innovation.

Thrilled to see cancer nurses unite #ECND2017. Hope you will recognise the value mastectomy patches #annabonny https://t.co/EPMtsnlQeF
13:56:21  •  10 May 2017
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Can We Stop Ad Creep? https://t.co/TpyvfWDOfi
20:16:06  •  03 May 2017
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Marko Ahtisaari and how music could help shape health outcomes https://t.co/wHbUcM5t1a
08:44:47  •  30 Apr 2017
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The new status symbol: it’s not what you spend – it’s how hard you work https://t.co/e6G60y9nyi
21:50:02  •  27 Apr 2017
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Mercedes vs. Tesla Is an Epic Tale https://t.co/6QjEY8CwEP
20:05:30  •  12 Apr 2017
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Conscious consumerism is a lie. Here is what you can really do to save the environment. — Quartz https://t.co/R9JPRU5zOa
12:17:48  •  06 Mar 2017
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RT @deporvillage: CTO ¿Te apetece liderar un gran reto tecnológico en uno de los mayores e-commerce de España y líder en su sector? https…
17:28:34  •  21 Dec 2016
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Sam Altman’s Manifest Destiny - The New Yorker https://t.co/R8I5xSQIhb
07:52:43  •  13 Dec 2016
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sure thing - Silicon Valley Has an Empathy Vacuum https://t.co/a3XjopldDe via @newyorker
22:07:17  •  04 Dec 2016
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Big data, Google and the end of free will https://t.co/1eyXWvOpXp vía @FT
09:27:45  •  28 Aug 2016
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Ethics: Taming our technologies : Nature : Nature Research https://t.co/KiI2qBqrFU
15:21:23  •  21 Aug 2016
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THE FUTURE’S NEW CLOTHES ‹ SCENARIO Magazine https://t.co/tgxrocisKo
13:45:40  •  02 Aug 2016
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How Google Grows Its Own Food With Leafy Green Machine https://t.co/v3K2edyIW7
19:30:59  •  01 Aug 2016
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Any one of us is now more likely to die in a #humanextinction event than a car crash. #shotclock https://t.co/mhu2T0db11
06:55:19  •  04 May 2016
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“The Ambition of a Human Based Company” by @garyvee https://t.co/hDZJ7M3YvZ
12:18:48  •  25 Apr 2016
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RT @filloux: “The interest of large corporations and startups have never been so aligned…” — @elodieger https://t.co/gwIRDV0dwv https://t.c…
20:39:20  •  24 Apr 2016
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“The Tech Story Is Over” by John Battelle https://t.co/AThbiPXv7x
19:38:43  •  06 Apr 2016
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Drone delivery: leapfrogging in Africa https://t.co/Rg8NbvHfHn
18:08:59  •  05 Apr 2016
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A Guiding Light Into The Future Of Marketing https://t.co/PvmOa5Kgdz
06:39:38  •  15 Jan 2016
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“11 Reasons Why 2015 Was a Great Year For Humanity” by @angushervey https://t.co/agHvkUGoA3
22:32:11  •  01 Jan 2016
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Safaris are short, custom designed itineraries we organize in Europe’s buzzing capitals including London, Paris, Berlin, Barcelona and Istanbul. Teams explore a mix of unique spaces (from super niche retailers, edgy hotels, to avant-garde galleries) and/or meet face to face with leading innovators. Safaris enable highly practical learnings from and with leading practitioners. Their casual format promotes the free flow of ideas, conducive to developing new business opportunities and team collaboration.

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Our tailored workshops bring your team up to speed on the latest consumer trends impacting your (and adjacent) industries. Observing and analysing how others achieve consumer engagement, we work on developing new products/services and business models. Together we transform consumer insights into concrete growth opportunities.

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Gain global, in depth product and marketing insights through our commissioned reports. We draw on a multitude of sources (including a global network of savvy ‘scouts’) to critically observe what is happening across more than 20 industry verticals. Tailored to your specific requirements, our reports quickly provide you with an incisive snapshot of any consumer category. For you this means early access to critical product information that you can translate into competitive product/service roadmaps.

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Every now and again we fall in love with clients and their vision. As a result we occasionally organize events, mainly in Barcelona, a city we live and breathe. We produce events in the same way we approach any project: with a mix of rigor, imagination, ambition and humility.

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Our international team is composed of a pretty eclectic crowd, hailing from a variety of backgrounds and with an even wider scope of tastes and interests. All of us have an insatiable curiosity and distinct skill to decipher the increasingly fast and complex world we live in.

Noelia Morales

A trained lawyer Noelia has extensive international experience in marketing and product development with FMCG companies (including Chupa Chups where she developed flavours for the Japanese market). Her interest in consumer trends leads her to found Nouvel in 2004 to enable companies cope with innovation challenges and increasingly short product life cycles. Noelia also lectures and works with IESE, UAB and IED on innovation topics. She is fluent in Spanish, English, French and Portuguese.

Matthias Schneider

Matthias is a London Business School alumni and has a background in media and technology. Having been raised in pre-war Beirut, he has since lived in over a dozen countries across Europe, Latin America and Asia working as journalist and digital media executive (amongst others with Eurosport, TF1 and Bloomberg LP - as Head of Digital for Europe). A consummate intrapreneur and ever learning entrepreneur, Matthias is also a sharp observer of consumer trends and has driven Nouvel’s international expansion since 2010. Matthias is fluent in German, English, French and Spanish.

Enric Granados 153 bajos 08008 Barcelona Tel: +34 934144342 Mobile Noelia: +34 630403125 Mobile Matthias: +34 666749634 info@nouvel.es